Much more than just crunching numbers – Introduction to statistics
Is part of your job reading and interpreting empirical results in quantitative market research? Then, it is inevitable that you gain a fundamental understanding of statistical methods and characteristics in order to appreciate and take advantage of these important tools.
In our seminar, you will receive a substantial introduction to the field – with a sound and practical overview of statistical principles and the various possibilities for interpreting the results. The seminar focuses on user-oriented knowledge.
Various formats
You can choose between online participation and an in-person event. We also offer our training courses on-site at your premises for your teams. In-house training courses are ideal if you want to train an entire team, for example.
Further information
Fundamental knowledge of statistics:
You gain an in-depth overview of the most important concepts and reasoning in quantitative statistics.
- From the sample to the target population: Descriptive statistics and statistical inference
- Population, samples and sampling methods, representativeness, weighting
- Data, cases, features and characteristics, scale types
- Initial insights in the data: Descriptive statistics (frequencies, measures of central tendency and measures of dispersion)
- Standard error and confidence interval
- Statistical inference or hypothesis testing logic
- Overview of the most common statistical procedures: t-test, analysis of variance, correlation, regression
The seminar is designed for young professionals or career changers – to provide them with an initial impression or refresh their basic knowledge of statistics.
- 1 day
- 9:00 a.m. to approx. 5:00 p.m.
- The training takes place at the Spiegel Institute premises.
Inhouse Training:
- We would be happy to put together a customized training program tailored to your needs. Send us a message at akademie@spiegel-institut.de.
Please feel free to contact us if you have any questions.
Contact person for organization
Roberta Rulyte
Phone: +49 621-728 44-102
E-mail: r.rulyte@spiegel-institut.de
Would you like to participate in the “Introduction to Statistics” training course and gain a solid grounding in statistics? Then contact us now for a personalized offer!
Questions? Contact us!
Your contact person
Roberta Rulyte
Phone: +49 621-728 44-102